Vol. 5 No. 1 (2026): Zakariya Journal of Social Sciences

Articles

• Impact of Artificial Intelligence on Sustainable Performance of SME in Pakistan: The Mediating Roles of Supportive Leadership

  Dr. Nauman Mushtaq, Dr. Asmat N. Khattak, Dr. Mansoor Faisal, Sunia Sattar Khan

  01-09

  • pdf

• Exploring Relevant Concepts between Job Happiness, Organizational Allegiance, and Staff Retention in Pakistan: Implications for HRM

  Allah Bachayo, Sana Nisar Shaikh, Muhammad Hanif Brohi

  10-23

  • pdf

• Technology Adoption and Service Delivery in Pakistan’s Hospitality and Tourism Sector

  Anwar Kamal Khan, Waqas Uzair, Toqeer Ahmad

  24-36

  • pdf

• An Empirical Analysis of Social Media-Driven Cyber Crimes against Women in Pakistan

  Mehak, Allah Bachayo

  37-58

  • pdf

• Verification Diplomacy and the Chemical Weapons Convention in the Hybrid Warfare Era

  Mian Mazhar Waqas

  59-74

  • pdf